Search Engine Marketing
It's not enough to build a great search engine marketing campaign and track online sales. If you offer a phone number for sales on your website, your ROI numbers will not be accurate unless you can incorporate numbers that include both online conversions and conversions captured by phone.
With DigiAnalytics' dynamic number insertion technology, you can easily change the telephone numbers that appear on your website. You have the option to assign each search engine, campaign, ad group or keyword a unique telephone number. By doing this, you can drill down as far as you need to go, to determine how many calls each outlet produces for your business.
Gain reporting that goes beyond impressions, clicks and online web sales. Learn which campaigns are producing phones sales. Complete the circle of tracking your SEM campaign.
Traditional Media
Newspapers, magazines, flyers, mail, brochures, radio, billboards, television and anywhere you can include a phone number to your business… Imagine if you can determine which campaigns are bringing you the most quality calls to your business? With DigiAnalytics, you can generate a unique telephone number and place them directly on each ad. The call rings directly to your location. Miss a call? No problem. Get instant notification of a missed call via email. Our web based platform allows you to pull up all your call data, in real-time, anywhere you have an internet connection.
No more guessing the effectiveness of each campaign. Gain solid proof of the response rate for each of your marketing channels. Figure out the best way to plan your ad budget to meet your CPA goals.
Lead Generation
Capture data from every call that comes into your business. Get the caller's name, address, telephone number and easily incorporate this information into your database. Use our web services API to download data to seamlessly integrate information into reports.
Internet
If you have a website, chances are you get traffic to your website through numerous sources. It's easy to determine where your clicks are coming from, but do you know which online campaigns are bringing you the most qualified calls? Take our call tracking capabilities up a notch by easily inserting unique phone numbers on your website DigiAnalytics' dynamic number insertion technology replaces the phone number displayed on your website with the unique phone number assigned for each campaign.
Know the source of each caller- whether it’s from your Google Adwords campaign, your MySpace page, your email newsletter or your MSN banner ad. By interweaving our call tracking capabilities to work with your online marketing campaigns, we help you fill in the grey areas were traditional online tracking leaves off.
Call Tagging
DigiAnalytics can be your ears too. We don't just tell you how many calls each campaign produced or simply present you with your call recording. We have trained professionals who can listen to your calls, perform quality control and tag each one with a detailed label to help you indentify the subject of each call. Easily pull up call information through our web based platform, seamlessly integrate data to your CRM or download to a spreadsheet.
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Why choose DigiAnalytics as your call tracking solution? We take our service one step above the rest by offering the easiest platform for you to monitor both offline and online campaigns on the fly.
Utilizing proprietary programming, you can dynamically embed unique trackable phone numbers for each of your campaigns. When someone visits your website and places a call to your business, know exactly which campaign your caller came through from; which pay-per-click campaign, banner ad, affiliate, blog, or any other web source!
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